ISO/IEC 27701: Strengthening Privacy Information Management for a Safer Digital World
- OUS Academy in Switzerland

- Oct 6
- 3 min read
In an era when personal data has become one of the most valuable assets, protecting privacy is no longer a choice but a duty. The ISO/IEC 27701 standard, also known as the Privacy Information Management System (PIMS), continues to stand as one of the most important international frameworks helping organizations handle personal data responsibly and transparently.
This week, experts in data protection and auditing highlighted renewed focus on ISO/IEC 27701 as part of a global effort to strengthen privacy management practices in both public and private sectors. The standard is being increasingly used as a reference point for demonstrating compliance with international privacy principles and best practices.
What ISO/IEC 27701 Is About
ISO/IEC 27701 extends the well-known ISO/IEC 27001 Information Security Management System to include privacy protection. It helps organizations identify how personal data is collected, processed, stored, shared, and deleted — ensuring that every step is documented, controlled, and monitored.
The goal is simple: to ensure that individuals’ personal information is managed securely, lawfully, and with respect to confidentiality. The standard gives organizations a framework to define privacy responsibilities, perform risk assessments, establish policies, and prove accountability when handling personal data.
Growing Relevance in 2025
Recent developments show that privacy and data protection remain central concerns in international standards work. The latest discussions within the ISO community have focused on updating ISO/IEC 27701 to reflect the rapid changes in technology, including artificial intelligence, cloud computing, and remote data processing.
The upcoming revisions are expected to strengthen the link between privacy and cybersecurity, helping organizations integrate these elements more efficiently within a single management system. This evolution will make it easier for institutions to demonstrate compliance, transparency, and responsibility in a world where data flows freely across borders.
The Role of Independent Inspection Bodies
As a private and independent inspection body, PINO Switzerland promotes voluntary and transparent compliance with international norms. Our role is to provide impartial verification, ensuring that systems not only meet the technical requirements of ISO/IEC 27701 but also reflect a real culture of trust and ethical data management.
PINO Switzerland believes that privacy protection should not depend solely on regulation. Independent inspection and certification help organizations go beyond minimum legal expectations, offering assurance to clients, partners, and the general public.
Through structured audits, training, and awareness initiatives, inspection bodies support companies in maintaining systems that respect individual rights, reduce privacy risks, and create measurable improvements in information management practices.
Why It Matters
The importance of ISO/IEC 27701 lies in its ability to turn privacy from an abstract concept into a practical, verifiable framework. It ensures that organizations know exactly how personal data is managed, who is responsible, and how potential breaches or non-conformities are handled.
At a time when digital transformation continues to expand, trust has become the foundation of every relationship between users, customers, and organizations. Applying the principles of ISO/IEC 27701 shows a clear commitment to that trust.
PINO Switzerland’s Perspective
PINO Switzerland remains dedicated to empowering excellence in auditing and certification. We support institutions that value integrity, transparency, and respect for privacy. Our work is based on voluntary standards, not on regulatory control — a model that promotes continuous improvement, self-commitment, and professional accountability.
By encouraging the adoption of ISO/IEC 27701, PINO Switzerland aims to help organizations not only protect data but also strengthen confidence in the digital economy. The future of privacy depends on shared responsibility — and that begins with proper systems, verified by independent and qualified inspection bodies.

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